Friday, May 28, 2010

Sarah Burton is McQueen's new creative director

Finally we got news on what's happening with the McQueen house! Sarah Burton, McQueen's right-hand, has been named creative director. She has been working with the fashion house for the past sixteen years, she was also the head of the womenswear design since 2000 and she was the one who completed the Fall/Winter 2010-2011 collection, after Lee committed suicide.

"The creation of modern, beautifully crafted clothes was at the heart of Lee's vision. I intend to stay true to his legacy," she said. Also the president and CEO for Alexander McQueen, Jonathan Akeroyd, made a great statement about this decision "We are delighted that Sarah has agreed to take on the role of creative director. Having worked alongside Lee McQueen for more than 14 years, she has a deep understanding of his vision, which will allow the company to stay true to its core values."

Of course taking McQueen's place is not something easy, she has a really hard job to do to keep what made this brand unique. Lee's point of view on fashion was one of a kind, was twisted, dark, modern, classic, avant-garde and in my opinion, sooooo flattering to women's body. Everything in a McQueen piece is perfect, details, finishings, fabric, etc. Hopefully she would do a good job, but like a friend said, she has BIG shoes to fill.

Here's something that Cathy Horyn said about Sarah: "She’s the only person really qualified for the job ... She was also responsible for translating Mr. McQueen’s runway collections into commercial pieces, translations which have become sharper in recent years. She is not a star, but she is very well known in the fashion world and, most important, has worked closely over the years with the pattern makers and other technical people, especially in Italy, who produce the McQueen line. In promoting the best-qualified person for the job, and not going outside the house for a name designer not intimately connected to the McQueen story, Gucci Group and McQueen executives have a very positive statement about the business."

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