Thursday, January 3, 2013

Spring/Summer 2013 Dior's Ad Campaign

Raf Simons, has been in fashion for more than 15 years by now. He started as an Industrial Designer but he decided to dedicate his life for fashion after watching Martin Margiela's all white collection in 1991.

Since he launched his namesake collection he has gained acclaim from fashion editors. He also designed for Jil Sander, bringing the brand back to the spotlight and getting amazing reviews for his patterns, pieces and catwalks.

After Galliano's disgrace, Simons got the Creative Director  position at Christian Dior and this was his catapult to success and maximum press coverage.

His debut in Dior's house was one of the most expected collections ever. Rooms filled with flowers and amazing dresses, perfectly cut, clean and breathtaking. 

“It was more elegant than elegant and he trod a brilliant line of being him and being respectful of Dior, I loved it,” said Vogue's fashion director, Lucinda Chambers.

And after one couture and one ready-to-wear show is time for the ad campaigns to fill all fashion magazines. 

So here are some of the shots. You judge!

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